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Spira Racing Ltd.

Spira Racing is a program geared towards helping both race teams and sponsors get the most out of the sport of car racing. Spira Fire Protection of Guelph has had great success due to their involvement in the field of motorsports since 2000 and Ken Spira – President has decided to share that success with others. Both race teams and sponsors have seen a benefit by joining the Spira Racing Team and as of May of 2010, 16 race teams are actively receiving benefits from Spira Racing along many associate sponsors. Starting by associating Spira Fire Protection with Shaw Motorsports in the year 2000, Ken leaned that a good race team can be an added asset to a sponsor looking to market their company and products. Ken has worked hard to find teams that give their sponsors 110% and has made them an active part of the Spira Racing Team.

Marketing Tool

Sponsoring Spira Racing is a win-win situation for your company. It will provide long term exposure to the buying public and enhance your company’s image as a leader in your field. Racing attracts thousands of fans throughout the race season and with Spira Racing, you will be introduced to that public in a first class manor through a variety of first class drivers and their teams. Your association with race cars will be a positive marketing tool and having your brand associated with Spira Racing will pay a multitude of dividends. Sponsorship is about branding and associating your brand with the image of winning teams is the type of positive branding that Spira Racing intends to bring to the table. Race fans are loyal, racing is their passion and they support the sponsors involved in racing at all levels be it the wholesale, retail or the service industry level. Drivers in the Spira stable attend race events at Flamboro, Delaware, Sauble, Sunset, Peterborough, Kawartha, South Buxton and New Smyrna Beach Florida Speedways.

Product shipping address:
Spira Racing
c/o Spira Fire Protection Ltd.
31 Hayes Ave.
Guelph, ON N1E 5V6

Please make cheques payable to:
Spira Racing Ltd.

Contact Information:
Ken Spira, Sales and Marketing Manager   
Daytime Phone: 519-823-1150, Night Phone: 519-836-1568 
Cell: 519-654-7895, Fax: 519-822-7752
E-Mail: ken@spira.ca
Internet: www.spira.ca